INDEPENDENT MARKETING EXPERT AND EX MARKETING DIRECTOR, PEPSICO
We engaged Taali Creative for a recent project. Its been an absolute pleasure working with them. Their work is very fresh, brave and category disruptive. I find their design sensibilities very sophisticated and refined. They have a very rich body of work in F&B. On work ethics, they turned around work sooner than committed deadlines, and willingly presented more alternative routes than were expected. The other thing I liked about them is that they have a strong point of view on the strategy - they partner in the thinking all along. I saw ownership of the brief, and hence the ability to debate with courage. That conviction and ownership is reflected in their creative work too. Besides Push is herself an absolutely fabulous person to work with, a fabulous person to know. You'd only want to work with her and with none else after you've met her! :))
DAVID M PATTISON
AREA DIRECTOR – JAPAN & INDIA
"Pushpanjali and Taali - the team have taken our global strategy and delivered an impressive local marketing campaign for the Cutty Sark brand in India. Working to a tight budget in a heavily competitive category, Taali have implemented a very innovative consumer communications platform involving leading edge digital marketing solutions."
GLOBAL MARKETING DIRECTOR
"Taali’s creative executions rooted in on-ground research have produced successful strategic creative campaigns within narrow budgets. We appreciate their ideology of providing creative solutions to business challenges that has firmly positioned Cutty Sark as a ‘youthful’ yet premium brand in the highly competitive Indian market. They have devised successful localized marketing campaigns while simultaneously retaining the global essence of the brand."
SUNAYANA B GOSWAMI (LABEL)
"When I decided to launch my handmade textile business I wanted professional help with branding. I had a few ideas, but the amazing Taali team headed by Pushpanjali helped me put together my thoughts through their very helpful questionnaire. She is incredibly talented and knows what the client is looking for."